Playbase Agency
Built for Gamers, Engineered for Success.
Playbase combines creative vision and technical expertise to develop unique solutions tailored for the video game industry. Our mission? To support game creators — from indie developers to AA pgames — in building their brand, visibility and tools through solutions precisely tailored to their needs. From branding and trailers to UX/UI design, custom websites, community platforms, and e-commerce content, Playbase brings together all the expertise to elevate your game or studio. With dozens of successful collaborations across the industry, Playbase is built around five core areas of expertise: • Visual identity and brand game creation • Trailer production and CGI • UX and GUI design • Custom web design and development • SEO, store integration and community engagement tools We take a collaborative, step-by-step approach with every client. We believe in the power of detail, the value of bespoke work, and the importance of clear, transparent guidance at every stage. What we deliver: robust, scalable, and secure creations — always designed to be fully owned and controlled by our clients. At Playbase, every project is a unique piece, crafted to reflect the world of those who trust us. 3 people in their team
Speaks French, English
19 projects in their portfolioSortlist member since 2025
Founded in 2024
4.8/5
Services
4 services offered by Playbase Agency
Description Your online presence starts here: we design and build custom lauch & studio websites that make your game stand out and leave a lasting impression. 𝗣𝗿𝗲-𝗹𝗮𝘂𝗻𝗰𝗵 & 𝗹𝗮𝘂𝗻𝗰𝗵 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 Whether you're gearing up for a pre-launch, Beta phase or full release, we create bespoke websites that spotlight your game. The website we deliver is completely customizable and easy to update—no coding experience needed. 𝗦𝘁𝘂𝗱𝗶𝗼 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 Your studio’s living portfolio. Designed to impress publishers and attract top talent. With a clear identity, smooth navigation and your best work front and center, it becomes your most powerful engagement and recruitment tool. 𝗠𝗼𝗱 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 More than just a platform, empower your community to easily browse, share and discover their favorite mods all within a seamless user-friendly website designed specifically for them. 𝗦𝘁𝗼𝗿𝗲 & 𝗦𝗵𝗼𝗽 From merch to battle passes, your products deserve a seamless online experience. We craft custom shop websites that not only showcase your goods but also offer a smooth and engaging journey for every customer.Skills in Website Creation (13) Website DevelopmentShowcase WebsiteResponsive Web DesignWeb ContentWeb Hosting ManagementWebsite OptimizationFront End DevelopmentMultilingual WebsiteBack-End DevelopmentSitemap Generation+3Works in Website Creation (9) Clients in Website Creation (4) Windwalk GamesVideo games | internationaliDreamSkyVideo games | internationalBehaviour InteractiveVideo games | internationalQooland GamesVideo games | international
Learn more about Website CreationDescription Working closely with you, we craft the visual universe of your game: from logo and brand kit to store assets. A custom, cohesive and immersive design, shaped together. 𝗚𝗮𝗺𝗲 𝗶𝗱𝗲𝗻𝘁𝗶𝘁𝘆 We shape a game identity that instantly resonates with your audience and sets a clear artistic direction for every stage of your game's development and beyond. 𝗦𝘁𝘂𝗱𝗶𝗼 𝗶𝗱𝗲𝗻𝘁𝗶𝘁𝘆 Our unique approach is built on continuous collaboration with your teams to craft an identity that will become your signature for years to come. 𝗚𝗿𝗮𝗽𝗵𝗶𝗰𝘀 𝗮𝘀𝘀𝗲𝘁𝘀 All the visual assets you need to promote your game.Skills in Branding & Positioning (16) BrandingVisual IdentityBrand IdentityOnline BrandingDigital BrandingBrand ManagementBrand ExperienceBrand MarketingBrand DesignKey Visual+6Works in Branding & Positioning (6) Clients in Branding & Positioning (4) JOY WAYVideo games | internationalWild Fields StudioVideo games | internationalUuvana StudiosVideo games | internationalBASEVideo games | international
Learn more about Branding & PositioningDescription We craft immersive and intuitive interfaces that enhance gameplay and feel native to your game world: from HUDs to full menu systems, every element is designed for seamless player interaction. 𝗨𝘀𝗲𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 Our UX work focuses on guiding players effortlessly through your game reducing friction and amplifying engagement. We often collaborate with other studios to understand how they’ve tackled the same challenges your game is facing. 𝗨𝘀𝗲𝗿 𝗶𝗻𝘁𝗲𝗿𝗳𝗮𝗰𝗲𝘀 Our UI enhances gameplay without getting in the way, striking the perfect balance between form and function. Every screen, icon and layout is designed to feel like a natural extension of your game world. 𝗖𝗹𝗼𝘂𝗱 𝗴𝗮𝗺𝗶𝗻𝗴 𝗣𝗹𝗮𝘆𝘁𝗲𝘀𝘁 To craft interfaces players intuitively understand we test early and often. Using cloud-based playtests, we observe real user across devices and locations. This lets us validate UX flows, spot pain points and fine-tune navigation in real-time. 𝗔𝘂𝗱𝗶𝘁 Our UX/UI audits break down your current interface, analyzing usability, clarity, consistency and player flow. We benchmark against industry best practices and similar titles, identifying what works, what confuses and what slows players down.Skills in Ergonomy (UX/UI) (18) UX DesignUI DesignDesign ThinkingUsability TestingUser ResearchUser TestingUser JourneyUser ExperienceUI UXUI Toolkit Integration+8
Learn more about Ergonomy (UX/UI)Description We offer everything to bring your projects to life from A to Z: concept creation, scriptwriting, shooting, editing, motion design, post-production and sound design. 𝗧𝗿𝗮𝗶𝗹𝗲𝗿 𝗶𝗻 𝗚𝗮𝗺𝗲 We offer comprehensive, end‑to‑end services to bring your projects to life: concept development, scriptwriting, filming, editing, motion design, post‑production, and audio design. 𝗧𝗿𝗮𝗶𝗹𝗲𝗿 𝗶𝗻 𝗘𝗻𝗴𝗶𝗻𝗲 We unlock the full power of your game engine to deliver high-impact, custom-crafted sequences that amplify your campaign and create unforgettable experiences for your community. 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 The experience our team and partners have gained in advertising for major brands (LVMH, Nike, Canal+) allows us to offer you an all‑in‑one service from veterans of the audiovisual industry for your advertising. 𝗗𝗲𝘃𝗹𝗼𝗴 Drafting questions, directing interviews, liaising with partners for filming… our offering is comprehensive to give voice to the key members of your team.Skills in Video Production (14) Video MarketingVideo EditingVideo ShootingFilmmakingVisual EffectsVoice OverAudiovisual ProductionSpecial Effects (SFX)Storyboard WritingBroadcasting+4Works in Video Production (4) Clients in Video Production (4) Mithril InteractiveVideo games | internationalAirship SyndicateVideo games | internationalParadox InteractiveVideo games | internationalBrightrock GamesVideo games | international
Learn more about Video Production
Team
3 members in Playbase Agency's team
StoryWelcome to Playbase: a studio where creativity meets technology to craft unique and memorable creative solutions. Based in Lyon, we’re a close-knit team driven by a clear ambition, to create projects that faithfully capture the universe and creative identity of every game, studio, or publisher we collaborate with.
Reviews
5 reviews for Playbase Agency
4.8/5
(5 reviews)
DO
DominiqueDirecteur général at Domaine de La Fromigère
SectorOffice/Room/Space Renting
Team1 - 10
What was the objective behind your collaboration?Refonte de l'ensemble de la plateforme web au moment pour le changement de notre image de marque. Ça a été l'occasion de passer de WordPress à Webflow pour me permettre d'avoir la main sur le site
What did you enjoy the most during your collaboration?Meilleur budget trouvé pour un travaille d'une qualité fantastique
Dominique recommends this agency
AB
Antoine BeaumontDirecteur général at GAN&AGENCY
SectorMarketing & Advertising
Team11 - 50
What was the objective behind your collaboration?Nous avons confié à The internet company la refonte de notre site de présentation. L'objectif de la refonte est de positionner GAN&AGENCY comme une agence luxe et cette vision a parfaitement été comprise et réalisée.
What did you enjoy the most during your collaboration?Superbes initiatives créatives, des propositions comme on aimerait en voir plus souvent !
Are there any areas for improvements?Un retard de deux semaines par rapport à la date initiale.
Antoine Beaumont recommends this agency
JD
Julien DUMASCEO at Biositech
SectorPharmaceuticals & Biotech
Team1 - 10
What was the objective behind your collaboration?Un site internet BANGER ! On a généré +400% de notre CA et nos KPI sont valorisées significativement !
What did you enjoy the most during your collaboration?Antoine est une personne qui maîtrise son sujet : il a su nous guider pour sécuriser le site internet et minimiser notre surface d'attaque par DDOS.
Julien DUMAS recommends this agency
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Contact
Contact details of Playbase Agency
Details
- Headquarter46 Rue Bugeaud, Lyon, France