CRU Brand Consultancy
Services
2 services offered by CRU Brand Consultancy
Description Außergewöhnliche Markenarbeit hat viele Facetten. Gut, dass wir sie alle beherrschen. Von der Neuentwicklung über den Facelift bis hin zur kreativen Zweitmeinung: CRU ist Euch gerne behilflich. Strategie: Jede kreative Entscheidung bei CRU ist das Resultat sauberer Strategiearbeit. Alles beginnt damit, gemeinsam herauszufinden, wie — und wo — Eure Marke den größten Unterschied machen kann. Storytelling: Eine gute Brand Story ist viel mehr als ein Produktversprechen. Richtig eingesetzt, ist der Quellcode, der festlegt, wie die Marke denkt, fühlt und agiert. Wir helfen Euch dabei, diese Story zu erzählen Design: Jede Brand ist anders. Doch als Designagentur hat CRU eine klare Handschrift. Unsere Arbeit verbindet skandinavischen Formalismus mit dem Flair unserer Heimatstadt Berlin. Experience & Entwicklung: Außergewöhnliche Marken sind keine vornehmen Kunstwerke, sondern lebendige Erfahrungen. Wir wissen, wie man sie plant, gestaltet und umsetzt — ganz gleich an welchem Touchpoint.Skills in Branding & Positioning (30) BrandingBrand PositioningNamingBrand ArchitectureDesignCorporate IdentityStorytellingVisual IdentityLogo DesignBrand Strategy+20Works in Branding & Positioning (38) Reviews in Branding & Positioning (4) tilo weberElias HeinelMaciej BaraniakLukas VorländrClients in Branding & Positioning (4) Thomas-Krenn Project GmbH & Co. KGSoftware & Computer Services | internationalUltramarin GmbHBanking & Financials | nationalTrade Republic Bank GmbHBanking & Financials | nationalSymbioworld GmbHSoftware & Computer Services | national
Learn more about Branding & PositioningDescription Egal, ob ihr eine neue Marke braucht oder nur eine außergewöhnliche Website. Egal ob ihr ein neues CMS oder ein ganze neues Design braucht: Unser in-house development team nimmt Sich ihrer Aufgabe gerne an. Supportet CMS: Webflow & Prismic.Skills in Website Creation (26) Website DevelopmentShowcase WebsiteResponsive Web DesignWeb ContentLanding Page DesignResponsive WebsiteEcommerce Website DesignCustom WebsiteWebsite OptimizationWireframe Design+16Works in Website Creation (23) Reviews in Website Creation (3) Benjamin Clemens NuebelChristoph MuellerMaximilian PaulyClients in Website Creation (3) Ultramarin GmbHBanking & Financials | nationalTrade Republic Bank GmbHBanking & Financials | nationalWINDESIGN GmbHMarketing & Advertising | international
Learn more about Website Creation
Team
15 members in CRU Brand Consultancy's team
Awards
CRU Brand Consultancy was awarded 3 times
Reviews
18 reviews for CRU Brand Consultancy
Review summary
Creative Excellence
Clients consistently praise CRU's innovative and creative approach, highlighting their ability to deliver unique, standout brand identities and visual assets.
Client-Centric Collaboration
The agency is recognized for its deep understanding of client needs and fostering a collaborative, co-creative process that ensures client ideas are valued and integrated.
Professional & Reliable
CRU is commended for professionalism, reliability, and a supportive attitude throughout projects, making the experience smooth and enjoyable for clients.
What was the objective behind your collaboration?CRU helped us do a complete brand relaunch incl. new logo, new brand, new website.
What did you enjoy the most during your collaboration?CRU is a highly creative and avantgarde agency at the forefront of what currently and in the future excites audiences. What worked really well is co-creation. We did a lot of brainstorming sessions together, had our own ideas and thoughts, and the colleagues from CRU were excellent in working with our intention but turning it into professional and powerful ideas.
Are there any areas for improvements?As always, larger brand processes bring ups and downs. When things got hairy, maybe CRU could have held us a little more from a consulting perspective, but this is a minor point only.
Tobias Leipprand recommends this agency
What was the objective behind your collaboration?The team from CRU worked on our brand identity / brand refresh.
What did you enjoy the most during your collaboration?They delivered a short, but comprehensive strategy part, that helped us to understand our target group and vision better. They translated that in a new story, which helped us and the whole team to identify with our company and last but not least they translated that in new visual brand assets. From logo, to graphical elements, colors, typo and even a new website. We are super happy and recommend the friendly CRU!
Dennis Hilger recommends this agency
What was the objective behind your collaboration?Our journey with CRU has evolved over the years with many shared projects. This time was distinct as they took on the task of branding my Production Agency. The focus was comprehensive, encompassing the development of our brand story, corporate identity (CI), and website. Their approach was not just about giving us a new look; it was about encapsulating the essence of our business and projecting it in a way that resonates with our ethos and our audience.
What did you enjoy the most during your collaboration?It was an invigorating experience to see how CRU Brand Consultancy meticulously crafted a narrative that not only mirrored the core values and vision of my company but also translated it seamlessly into an exceptional design. This part of the process was not just about writing a story; it was about discovering the essence of my business and articulating it in a way that's compelling and relatable. It brought forward fundamental strategies questions, that help us conduct a better business.
Are there any areas for improvements?I struggle pinpointing any areas for improvement. The experience was nothing short but great. Their professionalism, creativity, and attention to detail were evident in every phase of the project. It’s rare to come across a team that not only meets but exceeds expectations, and CRU did just that.
Maximilian Pauly recommends this agency
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