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Criterion Global
Innovative growth strategy for ambitious brands.
The leading independent, international media buying agency + in-house media consultancy. Technology + Tenacity for a global media marketplace. 11 people in their team
Speaks English
1 project in their portfolioWorks remotely across the globe
Founded in 2009
4 awards conferredNo review yetBe the first to write one
This profile is not managed by the agency owner. You are the owner? Claim this agency
Services
18 services offered by Criterion Global
Description Criterion Global is the leading independent, international media buying consultancy.
Our work blends digital with traditional for pioneering global brands.Skills in Media Planning (24) Plan médiaSEO., Search Engine Optimization, Google AdWords Mannagement, PPC, Google Analytics, Retargeting, CRO, Conversion Rate Optimization, Digital Marketing Strategies, Website Traffic Increase, Click Through Rate Increase, Strategic Partnerships/Alliances, Strategic Digital Marketing Plans, Market Research and Analysis, Competitive Market Positioning, Strategic Projects/InitiativesDIGITAL MARKETING SOLUTIONS BUSINESS CONSULTANCY SOLUTIONS SOFTWARE & IT SOLUTIONS Google AdSense Google AdWords Content Marketing Email Marketing Campaigns Pay Per Click Campaigns Retargeting Marketing Search Engine Optimization Social Media Marketing Influencer Marketing Digital Advertising Conversion Optimization Website Analytics Creative strategy Audio, video, & TV Print & outdoor Display, mobile, & social Branded content Events & experiential Search technology strategy Search content strategy Search social strategy Local optimization Competitive inbound analysis Paid search Creative strategy Audio, video, & TV Print & outdoor Display, mobile, & social Branded content Events & experiential Content strategy Publishing management Long-form editorial Social content Creative concepting Live-action production Photo & art production 2D & 3D motion design CGI Post-production Social strategy Communications strategy Social campaigns Community management Media relations Influencer engagement Events & experiential Analytics Media design analysis Connections planning Media planning Investment activation Measurement & optimization Business Future-casting Digital transformation Customer experience strategy Business planning & modeling Growth opportunities Technology strategy Operational excellence Business innovation Growth opportunities Opportunity identification New products & services Concepting & prototyping In-market pilots Operationalizing Brand positioning Naming Brand governance Integrated marketing strategy Brand tracking Brand identity and design Brand architecture Employee engagement Brand capability development Data strategy Brand & social analytics Data visualization Platform implementation Data mining & modeling Machine learning & AI Data monetization Contextual research Quantitative research Usability testing User personas & scenarios Market segmentation Business Plans Construction Resume Reviews and Creation Logo Designs Digital products Responsive websites Mobile & connected device apps Voice & text interfaces Service design Data & sensor design In-store Intranets Experiential environments Retail environments Physical products Packaging Hardware User personas & scenarios Customer journey mapping Customer experience Blueprint & storyboarding Organizational design Business process design Call center scripts Employee engagement Workplace design Technology strategy Enterprise Resource Planning Software (ERPs) Technology road mapping Digital capabilities assessment Platform evaluation & selection Tech innovation enablement Optimization & quick wins Agile organizational transformation Product development Design system Software architecture DevOps Cloud security Artificial Intelligence Data engineering Innovation acceleration Creative engineering IoT Conversational Interfaces AR / VR CRM strategy CRM ecosystem development Loyalty initiatives Digital customer service Marketing automation Customer data managementAdvertising • Branding • Digital Printing • Graphic Design • Event and Activation • Logistics • Information Technology • support and services:Media auditingProgrammatic BuyingPlanificacion de mediosPlanificación digitalOut of HomeDigital Marketing+14Work in Media Planning (1) Client in Media Planning (1) GorillasFood |
Learn more about Media PlanningDescription Actionable data affords organizations the ability to nimbly pivot to improve marketing outcomes. Criterion Global begins in the area of marketing and customer acquisition, and merges data with internal insights on sales volume, profitability, funnel math, and cost-of-goods considerations so that our clients can easily plot projections and make the decisions needed to grow.Skills in Data Consulting (7) Digital StrategyData ManagementConsultoria digitalBig Data AnalyticsData-Driven Digital MarketingData VisualizationData Marketing ConsultingWork in Data Consulting (1) Client in Data Consulting (1) GorillasFood |
Learn more about Data ConsultingDescription No description provided for this service.
Skills in Advertising (2) global advertisingDigital advertisingWork in Advertising (1) Client in Advertising (1) GorillasFood |
Learn more about AdvertisingDescription No description provided for this service.
Skills in Online Advertising (1) Ppc MarketingWork in Online Advertising (1) Client in Online Advertising (1) GorillasFood |
Learn more about Online AdvertisingDescription No description provided for this service.
Skills in Innovation (1) ConsultingWork in Innovation (1) Client in Innovation (1) GorillasFood |
Learn more about InnovationDescription No description provided for this service.
Skills in Digital Strategy (12) Market ExpansionMedia BuyingMarketing StrategyMedia StrategyCustomer AcquisitionDigital ConsultingCall CenterData Driven MarketingDigital PrintingMarketing Consulting+2Work in Digital Strategy (1) Client in Digital Strategy (1) GorillasFood |
Learn more about Digital StrategyDescription No description provided for this service.
Learn more about Social MediaDescription No description provided for this service.
Skills in Web analytics/Big data (1) Big Data Analytics
Learn more about Web analytics/Big dataDescription No description provided for this service.
Skills in Web Application (1) Software Architecture
Learn more about Web ApplicationDescription No description provided for this service.
Skills in Branding & Positioning (2) Digital BrandingBrand Activation
Learn more about Branding & Positioning
Team
11 members in Criterion Global's team
Awards
Criterion Global was awarded 4 times
Effies, The Awards for Advertising Effectiveness2017-11-1Retail Advertising
HSMAI Adrian Award, Travel and Hospitality Marketing2012-8-1Digital Marketing, New Hotel
CNBC International Property Marketing Awards2014-6-1New Real Estate Development, Best Marketing, Americas
Travel Marketing Awards2015-12-1Best Digital Campaign
Reviews
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Contact
Contact details of Criterion Global
Details
http://criterionglobal.com
- Headquarter407 Lincoln Rd, Miami Beach, FL 33139, USA
- 325 W 38th St, New York, NY 10018, USA
- 1 Keong Saik Rd., The Working Capitol, The Working Capitol, Singapore 089109, Singapore